Proposal 323 (Q5208)
From Nouns Dev
A Nouns proposal.
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Proposal 323 |
A Nouns proposal. |
Statements
114
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30 June 2023
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323
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Fabiosevaeth and jp⌐◨-
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47,000
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0
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47,000
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Public Good is a brand that aims to bring the culture of cc0 and public good into the world of consumer products. They have completed their first phase which included brand development, prod uct creation, website creation, and a launch campaign. They have also partnered with Narcose, an award-winning craft brewery, to accept crypto as a form of payment and promote the Nouniverse.
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Public Good global expansion 🍺
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6
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The good: This is the kind of thing that makes people feel something. It warms new people up to Nouns, it starts nounish conversations, and it reinforces ties among the community. The bad: $9 beer can lol To me, this nets out to a slam dunk yes. We should be doing things that dont scale, laying groundwork even where the unit cost isnt optimal, building muscle for this kind of thing, and extending tendrils out into the world of atoms. I say let them cook [wort] *sent from voter.wtf*
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Love everything about this, Im a For. Cant wait to try a Public Good one day! *sent from voter.wtf*
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*sent from voter.wtf*
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I think is a good *sent from voter.wtf*
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Public Good Beer for onchain summer. 🍺☀️ *sent from voter.wtf*
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I love these kinds of projects. Getting the Nouns brand around new consumer products in subtle and not so subtle ways is a huge plus for me. Extra bonus that it involves a new receipe. I am here for this.
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14
we think the first phase was a success and want to continue to invest is distribution
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personally very interested in understanding how companies with existing distribution networks can leverage nouns / help nouns. experiments in open source in the CPG domain are probably also very rare and worth embracing when they happen
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Reasonable ask to continue a project that explores a unique value prop
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20
(noun40 voting via agora proxy) this is a unique direction to proliferating the nouns brand that Id love to continue to support and see how far it can go.
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Love the branding. Im most interested in the on-boarding of further international breweries here. Im ok with the approach taken for partnership in the short term - ultimately the question is, can you make this scale? The design and recipes are CC0, can we generate enough demand to make using these obvious? Will the breweries continue brewing this and using the designs? For this to be successful imho we need to see breweries making decent money from beer sales here. It should be so successful that current breweries keep brewing, and additional breweries jump in permissionlessly because its a money making and marketing opportunity. In future iterations I would like to see plans to try and get press coverage.
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Love the extensive prior work before requesting funding. Also seems like a good introduction to the genuine, non-speculative sides of crypto via POAPs and other initiatives. CC0 culture is a valuable idea to spread too. *sent from voter.wtf*
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41
Sent from https://goops.com Nouns Governance Pool
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Voting in favour but recommend somehow working in some advice from nounburger.eth as I’m familiar with their beverages in the Aussie market and feel this is important feedback: > I commend Public Good for its achievements thus far, but I dont believe this is the best use of funds for taking the next step. It appears to be more of paid enthusiasm rather than strategic allocation. There are no mandatory guidelines for the breweries regarding what needs to be brewed; they are encouraged to brew the IPA but not required. There is also no commitment beyond the initial run. The only commitment seems to be the production of 500 cans of beer at a cost of $9 per can, while the actual production cost is no more than $1.5-2. Additionally, the beer is being sold by Narcose at a discounted price of $3.33 per can, resulting in a possible 8x markup on COGs, which is unheard of in the industry. As someone with beverage companies, I would have preferred to see a consolidation of the number of breweries, with a greater allocation of funds to each. Sourcing brewers who specialize in certain styles, funding them for the creation of custom recipes for the Public Good portfolio. Such an approach would result in a world-class CC0 beer range while still achieving expansion. *sent from voter.wtf*
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This is a amazing initiative. Im a huge advocate for us to fund public goods and this product is a perfect embodiment of it. The team have already proven what they can deliver, Im excited to see what they can accomplish with this expansion. *sent from voter.wtf*
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On behalf of UglyDAO
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Has been fun to track this so far: seems the team has done well starting something fun and interesting on their own, and Im excited for Nouns to get involved. So Im a yes, but a few thoughts 1. I think it would be best to stay focused: this product is barely started. Seems not worth getting sidetracked with new product categories. 2. The biggest ask here is marketing spend, and Im not sure that feels the most high leverage? Again, seems team is doing well so I defer to them, but it seems like a sort of internet native, CC0 brand should leverage its organic and grassroots reach and try to stay cheap on the marketing spend. Would funding be better spent on hard fixed costs like production, shipping, storage, etc.? 3. Related to 2., think about how you can best leverage your online fans! Theres probably a LOT of people who could help get this into local spots around the world, can you find a way to empower your community? Excited to see what comes! *sent from voter.wtf*
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**FOR - 40 VOTES** **Kwik** | *Beer is good!* **eltonpenguin** | *I support this but would like to see more done to build their Twitter following in Brazil (196 followers) - https://twitter.com/PublicGoodBeer* **benbodhi** | *Cheers to growth.* **toady_hawk** | *🍻* **akva556** | *lets fucking beer ⌐🍺-🍺* **AGAINST - 4 VOTES** **ABSTAINS - 3 VOTES**
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I commend Public Good for its achievements thus far, but I dont believe this is the best use of funds for taking the next step. It appears to be more of paid enthusiasm rather than strategic allocation. There are no mandatory guidelines for the breweries regarding what needs to be brewed; they are encouraged to brew the IPA but not required. There is also no commitment beyond the initial run. The only commitment seems to be the production of 500 cans of beer at a cost of $9 per can, while the actual production cost is no more than $1.5-2. Additionally, the beer is being sold by Narcose at a discounted price of $3.33 per can, resulting in a possible 8x markup on COGs, which is unheard of in the industry. As someone with beverage companies, I would have preferred to see a consolidation of the number of breweries, with a greater allocation of funds to each. Sourcing brewers who specialize in certain styles, funding them for the creation of custom recipes for the Public Good portfolio. Such an approach would result in a world-class CC0 beer range while still achieving expansion.
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All the work so far has been done with much enthusiasm for Nouns and the open source culture, without any goal of self benefit, competition, diminishing the builders or other similar proposals. We do not own a brewery or food business, but we have more than 20 years of experience in marketing, branding, and international business. The commitment is to produce Public Good Beer, not to impose standards on a cc0 brand. The proposal makes it clear that part of the funding will be used for a minimum giveaway of 500 cans. Narcose, for example, has produced 3000 cans of Public Good without any funding. The breweries in the proposal produce this or more per batch. 4500 dollars will be used for label printing, events (probably more than one), a minimum of 500 free beers (our phase 1 was only 300), marketing, activations, and other production costs. There is no such thing as 9 dollars per can. Our costs are at the end of the proposal. The team behind Phase 1 has unquestionable skills and experience to execute this proposal for Phase 2. We thank everyone who is trusting us and voting for and invite anyone who might have questions to dm us at @PublicGoodBeer
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Though I love the achievement so far and the level of polish I see in the design of the can. My feelings about what the upcoming plan is more mixed. I feel the same way as nounburger, and will be voting against this iteration of the prop. However, I do love the team and what theyve accomplished so far, and would love to support a revised version! Yitong voting via agora liquid delegation
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reVoteWithReason from nounburger.eth > I commend Public Good for its achievements thus far, but I dont believe this is the best use of funds for taking the next step. It appears to be more of paid enthusiasm rather than strategic allocation. There are no mandatory guidelines for the breweries regarding what needs to be brewed; they are encouraged to brew the IPA but not required. There is also no commitment beyond the initial run. The only commitment seems to be the production of 500 cans of beer at a cost of $9 per can, while the actual production cost is no more than $1.5-2. Additionally, the beer is being sold by Narcose at a discounted price of $3.33 per can, resulting in a possible 8x markup on COGs, which is unheard of in the industry. As someone with beverage companies, I would have preferred to see a consolidation of the number of breweries, with a greater allocation of funds to each. Sourcing brewers who specialize in certain styles, funding them for the creation of custom recipes for the Public Good portfolio. Such an approach would result in a world-class CC0 beer range while still achieving expansion. *sent from voter.wtf*
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