(Q114)
Statements
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Showcase Nouns 3D-Printed Collection on Times Square Billboards
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Danit hustled a huge discount deal here on top of all the work she has put into her collection. Highlight our wins.
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this is a no brainer :)
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things i appreciate: 1. can significantly increase visibility and credibility for Nouns. 2. even if there isnt a direct conversion of ad viewers, i believe the content produced can generate good impact. Things that concern me: none
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https://twitter.com/danitpeleg3d/status/1629106351698837504 While Im not terribly interested in billboards by themselves, this is additional spend to support marketing the efforts of Prop 251. If something we do is getting traction & press (ie a write up in Vogue) I think its fair to continue supporting further marketing efforts.
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https://twitter.com/krel404/status/1643597377083719682?s=20
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Im confident that is not just another billboard ad because it enhances a project that already has shown to attract attention. The content produced from it (video + stills) will add to the compounding of the collections & the Nouns brand. The content will be shared on social media and will outlive the times sq moment. Also, the ads will lead to landing page that will contextualize the project & tell the story of Nouns (nouns.nyc). In any case, thank you for voting and thank you for the feedback, no hard feelings no matter the result ⌐◨-◨
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time square billboards arent necessarily my favorite marketing spend... but ended up thinking we should still support danit.
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I think that this is a fairly small spend to get more out of what we have already funded here. Id bet that this drives a non-insignificant amount of traffic to nouns.wtf. I think that we should be making reasonable bets to increase mainstream awareness of Nouns. On implementation, sending them to Nouns is great, but I would prefer we could get some QR code or something that would send them to a story on the Danits line + Nouns, in particular. The story is charismatic. Board could even say Nouns funds ideas.
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I do not believe billboards in Times Square are effective way to proliferate and the existence of a 50% discount offered by the conference proves this isnt a particularly unique opportunity.
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I dont think Times Square billboards are useful marketing spend, nor are they nounish per se. Its possible they may also be less useful during NFT NYC when they exist alongside a bunch of other NFT stuff that to non-crypto people are all kinda the same thing and dont garner unique attention. Love what Danit has done so far and eager to continue supporting, but not sure this specific prop makes sense for me.
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absolutely love this project, just not a big fan of putting funds toward times square advertisements. feels low impact
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Times Square billboards arent a great investment of capital for this particular initiative. Feels like were just feeding the DAOs ego.
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Reasons given in my newsletter: https://paragraph.xyz/@thebower/active-governance-noun-582-6
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While we like Danits work, showing this work in Times Square is not valuable exposure for this project or Nouns.
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Voting against this proposal due to my skepticism regarding promoting Nouns via paid advertising. Although billboards in Times Square can be effective in creating brand awareness for large companies, I’m doubtful that a Nounish ad would have a significant impact on encouraging tourists to convert. My objections are not specific to this particular proposal, but rather stem from a general skepticism towards this type of marketing. I have yet to come across anyone who has been convinced to participate in web3 as a result of Times Square ads from previous NFT NYC campaigns.
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Although I love the work being done here, this is the 5th ask for funds for this 3d printed fashion project and I feel that its delivered and we need to stop sinking more and more money into it Weve already spent well over $200,000 here and from the memecoin era we know these time square billboards are not long lasting marketing
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All for showcasing the collection- But, I agree with a variety of the communities concerns regarding the billboards.
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30 March 2023
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Danit ⌐◨-◨
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30 March 2023
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Poll failed to meet vote threshold. **FOR - 20 VOTES** **Benbodhi** | *Good time and place to show this off. ⌐◨-◨* **!𝚡𝚊𝚛𝚐𝚜** | *If you can do it for less, go for it! I want to see this go down one way or another.* **AGAINST - 25 VOTES** **RyanMac ⌐◨-◨** | *I can get the same billboard at the same locations with professional videographers for almost half the price* **Akva** | *This is a waste of money. It is time to the DAO to be reasonable.* **byhardy** | *pretty simple. love danit. love the 3d fashion collection. dont support nft nyc. ¯\_(ツ)_/¯* **maty** | *Diminishing returns for USD spent after all the publicity the collection has already received.* **EltonPenguin** | *Only tourists go to Times Square* **Classic_Craig** | *too busy during these conference weeks, billboard isnt effective for unknown brands. vanity only*
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16,000
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16,000
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The Nouns 3D-printed collection is set to be displayed on Times Square billboards during NFT NYC week. The cost of this promotion is $16K, which includes a 50 % discount from NFT.NYC, and will result in approximately 2 hours of airtime.
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<@822566834632654858> will there be any new items or just a re-run of NFT paris? im a fan either way. the visuals and creations are stunning. an NYX presence is warranted. can we get into fashion week too? cross promo this with normies in a way that makes heads turn in a wonderful way?
The collection that will be shown at NFT NYC is the same 5 looks as in NFT Paris, with the addition of a new pair of high heels. The installation will be different, featuring a giant LED screen showing a new fashionable video with Nouns animations jumping around. The event in Paris has led to new opportunities, and it is hoped that the event in NFT NYC will do the same, possibly even leading to a presence at NYC Fashion Week.
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And why is it not linked to nouns.wtf instead?
The website is not linked to nouns.wtf because a special landing page was created on nouns.nyc to provide more context about the collection, how it's funded by Nouns DAO, and what inspired it. Sending traffic directly to nouns.wtf would lack context and might cause people to get lost. The landing page on nouns.nyc also links to nouns.wtf in many places above the fold.
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Does it say nouns on any of the images?
Yes, the images on the billboards include the text Nouns.nyc to represent Nouns.
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Is it just me that nouns.nyc redirects and doesn't work?
The issue with nouns.nyc redirecting and not working is because nounish.world redirected to nounish.com since 12 hours ago. It will be fixed as soon as possible.
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Is there any coordination at all between the different groups at NFT NYC? I think <@!930317640487030854> will be there, but unclear on what the OTG plans are. --<@!813140072609218573> just won a prop house prize (congrats!) for NFT NYC, can we try to sync these efforts for maximum proliferation?
There is no centralized coordination between the different groups at NFT NYC. However, various individuals and groups are working on their own initiatives and trying to sync their efforts for maximum proliferation. Bigshot Klim will be at Javitz to support Danit and plans to do fun Noun things all over NY. Aubs' plans are unclear, as Bigshot Klim has reached out to her multiple times but hasn't received a response.
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